MTV, a única com design pós-moderno: Análise da influência da Pósmodernidade nas vinhetas da MTV.

Guilherme Lyra

doi:10.51358/id.v5i1.49

MTV, the only with postmodern design: Analysis of the Postmodernism influence in MTV’s motion graphics.

Authors

Guilherme Lyra UFPE

DOI:

https://doi.org/10.51358/id.v5i1.49

Keywords:

MTV, design, Postmodernism, motion graphics

Abstract

This article is an aesthetical study about institutional motion graphics of MTV Brazil and intends to show this
video works, sometimes considered ‘crazy’, have a complex language: the postmodern aesthetics. The video
works that were selected for this study, between June 2005 and February 2005 and analyzed based on the
postmodern society studies by David Harvey (2000) and the design and aesthetical studies by Richard Hollis
(2001) and Rudinei Koop (2002).

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Author Biography

Guilherme Lyra, UFPE

Graduado em Design pela Universidade Federal de Pernambuco em 2005, quando ganhou o
Prêmio Gastão de Holanda por ter realizado um dos melhores projetos de graduação de 2004,
“MTV, a única com design pós-moderno”.

How to Cite

Lyra, G. (2010). MTV, the only with postmodern design: Analysis of the Postmodernism influence in MTV’s motion graphics. InfoDesign - Journal of Information Design, 5(1), 45–54. https://doi.org/10.51358/id.v5i1.49

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Issue

Vol. 5 No. 1 (2008)

Section

Undergraduate Research

License

Attribution 3.0 Unported (CC BY 3.0)