Focus Group as a method for evaluating the usability of the Runway video editing platform

Authors

DOI:

https://doi.org/10.51358/id.v21i2.1138

Abstract

This article presents a study on the evaluation of usability in user interaction with the video editing platform Runway that has tools based on Artificial Intelligence, through the Focus Group technique, to characterize the quality of the interaction with the software interface, contributing to the context of the research scope. The research involved holding a workshop with the Runway video editing software, as well as a sample universe of eight participants with basic knowledge about video editing. During the workshop, interaction with the software took place in a participatory manner by performing five tasks. After completing all activities, the Focus Group technique was applied to all participants to obtain feedback on the platform interface in terms of the quality of interaction from the perspective of User Experience. The results indicate that a positive evaluation prevails after interacting with Runway, with an emphasis on responses related to the qualities inherent to the software, as well as the evaluation of usability.

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Author Biographies

José Guilherme Santa Rosa, Universidade Federal do Rio Grande do Norte

José Guilherme Santa Rosa is a professor and researcher at the Design Department of the Federal University of Rio Grande do Norte. He coordinates the Ergodesign Laboratory for Interfaces, User Experience and Usability and is the leader of the Ergodesign and Human-Computer Interaction research group (UFRN/CNPq). He works as a professor and advisor in Postgraduate Programs in Design, Ergonomics, Innovation in Educational Technologies and Management of Institutional Processes. He is the author of the books 'Project and Evaluation in Interface Design', 'Participatory Design…', 'Neurodesign: the brain and the machine', 'Heuristic Evaluation…' and 'Usability Testing: improving user experience and human-computer interaction', all published by publishers specializing in design.

Isis Tatiane de Barros Macêdo Veloso, Universidade Federal de Campina Grande

Assistant Professor in the Design program at the Federal University of Campina Grande, specializing in product design. Permanent faculty member of the Graduate Program in Design (PPGDesign/UFCG), focusing on the "Ergonomics, Environments, and Processes" line of research. Vice-Director of the Center for Science and Technology (CCT/UFCG). She holds a PhD in Materials Engineering (2016) from UFCG, a master's degree in Production Engineering (2010) from the Federal University of Rio Grande do Norte (UFRN), and a bachelor's degree in Industrial Design (2005) from UFCG. She is the coordinator of the Design and Ergonomics Study Group (GEDE/UFCG), currently conducting research in Product Ergonomics for people with disabilities; a researcher at the D4H Laboratory (Additive Manufacturing Laboratory for Assistive Technologies) associated with the Design Course at UFCG; and has worked as an assistant professor in the Design program at FAU/UFAL (2014-2015) and in the Design program at CAA/UFPE (2015-2016).

Gustavo André Falcão Peixoto, Universidade Federal de Campina Grande

Journalist at the Federal University of Campina Grande (UFCG), graduated in Social Communication - Journalism from the Federal University of Paraíba (2014). He has experience in ​​Arts, with an emphasis on Cinema and Animation Design. Postgraduate in Cinema and Audiovisual from the Cândido Mendes University (2019) and master's degree in Design from the Federal University of Campina Grande with experience in the area of ​​User Experience and Usability of digital interfaces, especially video editing software.

Diego Ygor Silva e Santos, Universidade Federal de Campina Grande

Designer graduated from the Federal University of Campina Grande (2018) and master's student at the Postgraduate Program in Design - UFCG. Has experience in the area of ​​Industrial Design, with emphasis on the development of functional, mechanical, technical and digital product projects with a specialty in 3D modeling and rendering and footwear design.

João Pedro Morais Guedes, Universidade Federal de Campina Grande

Master’s degree in Design with an emphasis on User Experience (UX) and User Interface (UI) from the Federal University of Campina Grande. Bachelor’s degree in Product Design from the Federal University of Paraíba. Currently part of a multidisciplinary team at Lifters Tecnologia, working as a Mid-level UX/UI Designer in the development of digital products. Has experience with product discovery, agile methodologies, and design systems.

Published

2024-10-15

How to Cite

Santa Rosa, J. G., Veloso, I. T. de B. M., Peixoto, G. A. F., Silva e Santos, D. Y., & Guedes, J. P. M. (2024). Focus Group as a method for evaluating the usability of the Runway video editing platform. InfoDesign - Brazilian Journal of Information Design, 21(2). https://doi.org/10.51358/id.v21i2.1138

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Articles